Creating a new ad Campaign is simple.
Ad Campaign defines the general budget and lifetime period for the ad campaign.
Both Budget cap and End Date can be changed at any time.
Delivery settings
Budget type
You can choose between three types of Budget to reach your advertising goals.
- Spend
- Impression
- Click
The Delivery & Bidding section offers you the possibility to tune the frequency capping for unique users.
The above example stands for the following:
Each unique user will see not more than 2 ads every 1 day. He will see no more than 4 ads in a week.